Maintaining the Momentum: The Law of High Morale

In the 21st Century business world, we cannot underestimate the value of building and sustaining momentum and maintaining high morale across board within organizations.
Getting ahead in the market place requires a carefully thought out plan to effectively fuse motivation and momentum for peak performance.

Momentum is essential to create a successful, sustainable business, yet, one of the biggest challenges that businesses face is how to sustain momentum.You can think of momentum as a force which is unwilling to come to a halt. The greater the momentum, the harder it is to stop the object’s movement.

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Turning Strategy into Results

There is a huge gap between the goals that we state on paper for our organizations and the results that we end up achieving. Top organizations around the world are products of strategic thinking and implementation.

Strategy reflects the underlying beliefs of an organization and its leaders and it defines the approach to achieving its lofty dreams and projections for the organization.

We can agree that no meaningful progress can be made towards the achievement of our goals as a country, as organizations and as individuals without an effective strategy.

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2018: Taking a Quantum Leap in Disruptive Innovation

It is with great joy and enthusiasm that I welcome you to this New Year, and to a new chapter in the story of RusselSmith.
I would like to thank all our stakeholders for their continued commitment towards achieving our set purpose, which is to become a world class Integrated Oilfield Services Company.
Last year, we emphasized a “Culture of Excellence” across board in our organization and this led us to achieve great results. It is however important to note that yesterday’s excellence has become today’s standard, and it is our responsibility to go above and beyond our existing levels of innovation and service delivery. To achieve this goal, we have decided to take a disruptive approach.

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The 7 Rules of Excellence



Excellence is a journey, it is not a destination. Excellent service is the product of concerted efforts at delivering the best the first time and every-time. In our world today, it is easy to become complacent and lose track of the purpose and goal of business, which is to create value for the customer!


If any organization must continue in the line of excellence, it must espouse values that will help to establish excellence at all levels. Some of these values include:


Responsibility: The hallmark of an excellent organization lies in its ability to take control of its undertakings. An excellent organization should fully take ownership of its undertakings and also take responsibility for its successes and failures.

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Retaining our Focus on Service Excellence

Excellence is a journey, it is not a destination. Excellent service is the product of concerted efforts at delivering the best the first time and everytime. In our world today, it is easy to become complacent and lose track of…

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The Pursuit of Personal Excellence


RusselSmith’s pacesetting attributes have always been credited to our culture of excellence, and deep understanding that in order to add value to the operations of our customers, we must reflect our working culture and our promise to deliver quality service through operational excellence and the utilization of GLOCAL (Global + Local) capacity without compromising safety and quality standards.

Why the pursuit?

Excellence according to the Oxford dictionary means the quality of being outstanding or extremely good.

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Promoting a Culture of Excellence!


I am excited to introduce the eighth edition of Innova – RusselSmith’s monthly publication on all things interesting, innovative and informative.
Globally and locally, there have been various economic, business, and societal changes that have impacted the economy positively and adversely. With an excellent spirit and attitude, we all believe that the best is yet to come. However, this will be determined by our personal disposition in shaping our output.

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Looking Ahead to The Future

Leslie-OghomienorIt is with great pleasure that I welcome you to this edition of Innova, RusselSmith’s online publication on all things interesting, innovative and informative, with a special focus on the oil and gas industry.

In this edition of Innova, we will look at areas of growth for Africa’s burgeoning gas sector, the use of solid waste products as input for beneficial processes, self – improvement tips and other topics on innovation and health.

Innova now has an events section, and we are starting it off with news of the General Meeting of the Lagos Section of NACE International, which RusselSmith hosted on November 19, 2016.

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It gives me great pleasure to welcome you to the 6th edition of Innova. These are exiting yet challenging times for us all.

Challenging because the global oil and gas industry is currently faced with one of the most severe downturns in over 30 years. The business environment is becoming increasingly difficult to predict and adapt to as we face issues ranging from geopolitical uncertainty to over- regulation leading to businesses taking drastic measures to stay afloat. But we are optimistic of the future as we expect to see significant changes positively in the next one year.

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